In Québec, SOGHU reconducted its annual partnership with CFER (Centres de Formation en Entreprise et Récupération), a network of alternative schools across the province with sustainable development at the forefront of its curriculum. As such, CFER students are called upon to present Quebec’s Producer Responsibility Organisation programs (which includes SOGHU) to different crowds throughout the province to raise awareness while also developing the students’ communication skills. During the 2022-2023 school year, they conducted 288 presentations, reaching over 7200 people in the process.
Similarly, the Saskatchewan Association for Resource Recovery (SARRC) was pleased to partner with the Saskatchewan Waste Reduction Council this summer to deploy its summer student ambassadors throughout Saskatchewan. In keeping with the previous nearly 20 years, and except for 2020, when the program was halted, and 2021, when it restarted slowly only through virtual events, 2022 and 2023 saw the students attending over 20 events in both urban and rural communities across the province. They shared the benefits of recycling and information on SARRC’s programs, drop-off locations and collectors. The SARRC mascots are always a hit with children at all the events, the adults often leave our stand with some fun promotional items, and the students involved (many of them come back each year during their studies) get the opportunity to tour the province and develop community engagement, public relations, and problem-solving skills as they adapt to various event styles and locations.
The Ambassadors program deployed across the country is a success year after year and demonstrates the need for continued education and awareness of the UOMA’s value to our communities.